Graça Machel Trust’s Women Creating Wealth-Intergenerational (WCW-II) 2025 for African Women Entrepreneurs

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Applications are open for Graça Machel Trust’s Women Creating Wealth-Intergenerational (WCW-II) 2025. The Graça Machel Trust’s Women Creating Wealth-Intergenerational (WCW-I) edition, in partnership with the MasterCard Foundation, is designed to build women entrepreneurs’ confidence, skills, and networks to scale their businesses and transition from income generation to wealth creation.

This is more than a program. It’s a movement that aims to transform Africa’s economies through meaningful support to women entrepreneurs. And you belong here. The WCW Program is a 6-month sprint that will strengthen your entrepreneurial foundation and fast-track you into Technical Coaching – a personalised 3-month journey focused on scaling your business for impact and sustainability.

The program course will be offered on an online platform, Learning Management System (LMS) therefore, you need to have access to the internet.

There will be self-learning sessions, coaching sessions and peer-to-peer learning opportunities
There will be virtual networking sessions/roundtables/workshops.
There will be opportunities for face-to-face workshops and networking sessions.

Why You Should Apply

You will learn to:

Strengthen your leadership and business systems.
Find and win markets.
Manage and grow your money.
Build a 3-year plan and pitch with confidence

Women Creating Wealth-Intergenerational Benefits

As a Women Creating Wealth (WCW) entrepreneur, you gain access to:

Practical Business Skills

Build strong foundations in business readiness, market access, and financial management.

Powerful Toolkits

Work through structured toolkits that help you apply learning directly to your business.

Growth Strategy Development

Develop a clear 3-Year Growth Plan and a compelling Pitch Deck to map out your next level.

Technical Coaching

Receive expert coaching to strengthen your business model, improve systems, and scale sustainably.

Supportive Entrepreneurial Network

Connect with a community of like-minded women entrepreneurs across the continent.

⁠Visibility and Recognition

Gain the opportunity to graduate and be certified at our prestigious WCW Country Forums

Sustainable Business Building

Shift from survival mode to long-term growth – building businesses that create wealth, impact, and jobs.

Applicants will receive

Just 6 – 8 hours per week to commit to your growth, with dedicated support through customized coaching, mentoring and technical advice.
Support to develop your toolbox of resources for growth.
Access to a vibrant and supportive Business Community.
Invitation to regular entrepreneurship networking events and round tables to build social capital.
Access to a pool of rated service providers to support growth, access to markets and finance.
Certification and a spotlight at our prestigious Country Forum & Certification event.
Complete your journey and stand a chance to win free tickets to the WCW Summit 2025.

Eligibility Criteria for Women Creating Wealth-Intergenerational

Young and established women who are operating a business in at least one of the following countries at the date of application:
- Kenya
- Malawi
- Senegal
- South Africa
- Tanzania
- Zambia

Age: 18-years old and above.
Must have completed secondary school education.
Have an annual business turnover of between USD 10,000 to USD 500,000 or the equivalent of the local currency.
Have business experience of at least 2 years of operating any form of business.
You are not presently engaged in another entrepreneurship support program lasting longer than a week.
Your business currently employs a minimum of 5 young people and demonstrates the potential to expand further, creating additional job opportunities for the youth.
Have an operational business or a product/service that can be tested in the market with the potential for growth and impact.
Businesses can be sole proprietorships, partnerships, companies, cooperatives, or groups.

Business must fall within any of the following sectors:
- Agriculture
- Tourism
- Manufacturing and Value addition
- Transport and Infrastructure
- Information & Communications Technology (ICT)
- Building & Construction
- Trade and services
- Renewable Energy/Green Energy